Congrats! You have guided and helped your customer move through the process. They started at awareness, then moved through consideration, purchased your product in the

At this stage, a potential customer may not know anything about you at all. Or maybe they know about you but don’t think of you

At this stage, you have potential customers that are aware of the brand and the value it provides, but they probably need more time to

Think of conversion as the process of getting a potential customer to take the desired action. This could be to make a purchase, sign up

A marketing funnel may sound complicated, but it is simply a framework for the customer journey. It shows the process of taking people unfamiliar with

You know what it’s like… You’re watching an excellent or exciting movie on TV, and in the middle of a great scene, “SURPRISE” –a commercial

When building a website, most of us have a pretty good idea of what we want it to look like and the type of content

We hear stories about hacking all the time. For anyone with a website, hacking is a scary thought. But few truly understand what hacking is,

1 – Expand on what you already offer Whether you sell products or services, there’s almost always the opportunity to add something more. That’s great,

Tax structures, laws, and requirements can be complicated and confusing, and each business structure has its own requirements and limitations. We recommend you speak with